Amberley web article:  Amberley Labels supports Color Wow’s international expansion with smarter labelling

Amberley Labels partnered with Federici Brands to support the international expansion of Color Wow’s ‘Cocktails’ range, developing an integrated solution that balances regulatory compliance with premium brand presentation.

Previously, accommodating multilingual content required a separate peel-and-read label applied as a second, manual process, adding complexity.

Amberley replaced this with a piggyback construction produced and applied inline in a single pass, bringing two processes into one and streamlining production.

A clear polypropylene (PP) wrap maintains Color Wow’s signature ‘no-label look’, ensuring the bottle design remains the dominant visual on shelf. At the same time, a discreet peel-and-read label is built, providing space for multilingual regulatory content without disrupting the overall aesthetic.

The result is a more streamlined production process, removing manual handling while maintaining a clean, consistent finish across multiple SKUs. CleanFlake™ material also supports compatibility with PP recycling streams.

By integrating multiple elements into a single format, Amberley has delivered a label that supports European compliance and scale, without compromising the brand’s visual integrity and enhances production efficiencies.